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Master of Science – (Mass Communication and Media Studies)
Master of Science in Mass Communicaiton and Media Studies consists of 81 Credit Hours.
The primary aim of this two-year comprehensive masters’ degree program is to groom and develop professional media personnel for a growing and highly promising industry. The program never had this much importance as it has today with a perpetual requirement of high skilled and knowledgeable people in the field of media management and advertising. This program has been designed to meet the modern day needs with all relevant specialized media courses part of this degree. Media seminars, presentations and internships will help the students gain practical and hands-on understanding of different mediums of the media and advertising industry.
(Placement in this course is subject to the result of the University Placement Test) This course focuses on understanding of the English language to prepare the students at intermediate level of language skills including reading, writing, speaking and listening.
A course in reading, writing, reflection and discussion, emphasizing rhetorical analysis and strategies for focusing, developing, and organizing writing. Special attention is also given to strategies for writing, revising and editing. In all, the course implies a general introduction to the principles of writing with emphasis on writing process, thesis, context, purpose and audience.
Radio is an important medium of media where audio creates new horizons and radio is the most conventional medium of media. The massive growth of FM radios is the focus of the study.
Media Management and Advertising
ADVANCED TV PRODUCTION (Talk Shows/Drama)
The objective of the course is to provide students knowledge about ethics and obligation of media in following those ethics. Issues and cases pertaining to moral values will be highlighted. The core area of the study will be to give information about standard of media ethics.
|PR & ADVERTISING CAMPAIGNS|
Sub Editing and Page Making
It comprises 06 credit hours, and aims at giving awareness of research to the students in different areas of economics.
NOVEL INTO FILM
MEDIA PLANNING, OPERATION, MONITORING & EVALUATION