Greenwich University
THM

Bachelor of Science – (Tourism & Hospitality Management) (BS-THM)

Credit Hours120

Program Duration4 Years

Program Overview

responsible in the field of management, marketing, financing, and planning through a combination of coursework, fieldwork placements and practical projects. This Bachelor’s Degree Program will enable the students to build interpersonal skills and provides strong analytical, managerial, and marketable skills creating and enhancing employability in the tourism and hospitality industry.

Eligibility

12 Years of Education

Job Market

The tourism and hospitality industry is global, enormous and growing. A huge variety of different organizations require hospitality management, from small restaurants to global hotel chains and airlines. That is what makes working in the industry so special; you will have the opportunity to work across multiple sectors and give life-changing experiences to thousands of people.

Foundation Courses

Placement in this course is subject to the result of the University Placement Test) This course focuses on all four skills: reading, writing, speaking and listening in general, and writing in particular at elementary level. With an ordered and integrated approach, the course strengthens students’ communicative competence in the English language. The learners are expected to be users of the language in informal as well as formal contexts with a sense of accommodation for new ideas.
Personality Grooming
(Placement in this course is subject to the result of the University Placement Test) This course is designed to strengthen the basic concepts of preliminary set theory, algebra, trigonometry, analytical geometry and statistics. The course enables the weak students in mathematics to take advanced courses of mathematics and statistics.

Module I

A course in reading, writing, reflection and discussion, emphasizing rhetorical analysis and strategies for focusing, developing, and organizing writing. Special attention is also given to strategies for writing, revising and editing. In all, the course implies a general introduction to the principles of writing with emphasis on writing process, thesis, context, purpose and audience.
Pakistan Studies or History
Religious Studies or Ethics
Communication Skills
Computing Essentials
Philosophy

Module II

Foreign Language
Psychology
Sociology
Anthropology
Mathematics & Statistics
Business Communication

Module III

Environmental Science
Emerging Trends in Tourism & Hospitality
Cultural History of Pakistan
Tourism and Hospitality Laws
Hospitality Operations

Module IV

Principles of Management
Principles of Marketing
House Keeping Management
Sustainable Tourism
Cultural and Heritage Tourism

Module V

Academic Reading & Writing
Heritage Management
Front Desk Operations & Management
Tourism Concepts and Principles
Advertising & Public Relations

Module VI

Qualitative Research Methods
Logic and Critical Thinking
Tourism Marketing
Event Management
Restaurant Management and Culinary Art

Module VII

Quantitative Research Methods
Tourism Management
Accounting and Finance
Sports and Adventure Tourism
Destination Branding

Module VIII

Emerging Trends in Tourism and Hospitality
Tourism Planning and Development
Research Project

Internship

Internship 6-8 Weeks

Program Features

Courses 40
Duration 4 Years
Level Undergraduate