Greenwich University · Karachi, Pakistan
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Bachelor of Business Administration (BBA)

Undergraduate

Greenwich University’s Bachelor of Studies in Business Administration focuses on emerging and innovative contexts, embedded soft skills and personal development, to prepare you with the skills and experience you need to succeed in the business world

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4 Years
Duration
126
Credit hours
42
Courses
Overview

Programme overview

Greenwich University’s Bachelor of Studies in Business Administration focuses on emerging and innovative contexts, embedded soft skills and personal development, to prepare you with the skills and experience you need to succeed in the business world. You can major in people or project management, banking or finance, supply chain management, hotel management, and more.

Programme

Learning outcomes & curriculum

01Demonstrate comprehensive knowledge of key business functions, such as management, marketing, accounting.
02human resource management, entrepreneurship, finance, and operations, and apply this knowledge to solve practical business problems.
03Employ critical thinking and analytical tools to assess business situations, interpret data, and make sound, evidence-based decisions.
04Communicate effectively in professional business contexts, both in writing and orally, and collaborate productively within diverse and cross-functional teams.
05Integrate ethical reasoning and legal understanding into business practices, recognizing responsibilities to society, stakeholders, and the environment.
06Exhibit entrepreneurial thinking and a global business perspective, adapting to dynamic markets and cultural contexts.

Foundation Module

  • GBGM 300: General Mathematics
  • GHPG 300: Personality
  • GHOC 300: Oral Communication
  • GHGE 300: General English

Module 1

  • GBBA 311: Introducation to Business Analytics
  • GBBL 312: Business Law
  • GCIC 313: Applications of Information & Communication Technologies
  • GBPM 314: Principles of Management
  • GHFE 315: Functional English
  • GRQR 316: Quantitative Reasoning I

Module 2

  • GHPY 321: Psychology
  • GHEW 322: Expository Writing [GHEE 315
  • GHGS 323: Global Sustainability
  • GHFQ 324: Fehm-e-Quran I
  • GBOB 325: organizational Behavior [GBPM 314
  • GRQR 326: Quantitative Reasoning 11 IGRQR 316
  • GBPA 327: Principles of Accounting

Module 3

  • GHFL 431: Foreign Language
  • GHRE 432: Religious Education
  • GHPH 433: Philosophy & Critical Thinking
  • GHFQ 434: Fehm-e-Quran 11 [GHFQ 3241
  • GHPS 435: Pakistan studies
  • GBFA 436: Financial Accounting IGBPA 3271
  • GHPC 437: Professional Communication

Module 4

  • GHCC 441: Civics & Community Engagement
  • GHIP 442: Ideology & Constitution of Pakistan
  • GBEP 443: Entrepreneurship
  • GBBF 444: Business Finance [GBFA 4361
  • GBFT 445: Fintech & Blockchain for Business
  • GBPM 446: Operations & Production Management
  • GBPM 447: Principles of Marketing

Module 5

  • GBIS 554: Inferential Statistics [GRQR 3261]
  • GBMM 551 : Marketing Management [GBPM 4471]
  • GBFM 552: Financial Management [GBBF 4441]
  • GBHR 553: Human Resource Management [GBOB 3251]
  • GBIB 555: International Business

Module 6

  • GBHR 562: Microeconomics & Mancroeconomics
  • GBEP 564: Supply Chain Management [GBIB 5551]
  • GBET 565: E-commerce & Digital Business [GBFT 4451]
  • GBEC 691 : Elective Course I (Specialization)
  • GBEC 692: Elective Course II (Specialization)

Module 7

  • GBRM 671 : Business Research Methods
  • GBAI 672: A1 in Business
  • GBRC 673: Business & Management Relevant Certification
  • GBEC 693: Elective Course Ill (Specialization)
  • GBEC 694: Elective Course IV (Specialization)

Module 8

  • GCPJ 681: Capstone Project
  • GCFE 682: Field Experience
  • GBSM 683: strategic Management [GBMM 551]
  • GBEC 695: Elective Course V (Specialization)
  • GBEC 696: Elective Course VI (Specialization)
Admissions

Admission & eligibility

Intermediate or equivalent to 12 Years of Education

Careers

Career opportunities

The undergraduate degree develops the capabilities of graduates that promises better personal development and high-earning executive level jobs at the entry level in the management profession

Why Greenwich

Why choose this programme

Greenwich University’s Bachelor of Studies in Business Administration focuses on emerging and innovative contexts, embedded soft skills and personal development, to prepare you with the skills and experience you need to succeed in the business world. You can major in people or project management, banking or finance, supply chain management, hotel management, and more

Ready to begin?

Apply for Bachelor of Business Administration (BBA) — Fall 2026–27. A simple, guided online application that takes under a minute.

Apply nowBack to admissions